Save the Polar Bear
The Friday Bun Society has heard that polar bears are having a hard time. Apparently the ice in the area around the North Pole is melting, and the poor bears have to swim too far in the chilly ocean for their food, ending up dead because of hypothermia.
Thus, the Society demands that one of the big, international companies steps responsibly up, and provides the funding for getting each and every one of the bears a rubber boat (thus avoiding the need to dip into the icy water).